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Email Marketing Email marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fund-raising messages to an audience . Learn how to create and send bulk HTML email campaigns

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Old 08-01-2011   #1
kPybus
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How do you all doing email marketing? I just tried email marketing and sent about 100-150 emails on last night, still I did not get any replies really sad... Do you all getting success in email marketing ? If so, what is the secret guys
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Old 08-01-2011   #2
DamageX
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there is one thing you should remember - do not spam)
people hate it today,
personal e-mails get so much spammed, that people stopped trusting them,

First of all, where did you get these 100-150 e-mails from?
I think the best way is to spread information is to e-mail people you know (maybe met on facebook, conferences, etc).

Also, there's an option of sending an e-mail with just an inquiry to send further information e-mail) this way people get ready to actually read what you are going to send them.

One more thing - use their names at the beginning if possible.

Best regards
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Old 08-01-2011   #3
johnwho
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Hi, there!
Susan is right, mostly emails are considered as a spamm and automatically being puted in the spamboxes. To write a good message with marketing purpose (even just a discription of your business) is not so easy and not everybody can do this well. That's why I would suggest you to hire someone who will do this for your qualitatively, there are so many companies which provide such service. I think that the main reason why you didnt receive any reply - becuase of the quality of your messages. Probably it looks lil bit spammy.

BD
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Old 08-01-2011   #4
icysfx
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Make sure to provide your contact info visible place, also unsubscribe link as well and of course well written email copy that clear call to action, also offer some relevant information as a bonus.

Jamian.
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Old 08-01-2011   #5
c0rup7
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What do you mean you tried email marketing and sent 100-150 emails? you mean you sent an email to 100-150 persons or you sent an email 100-150 times? Anyway, if you have people on your email list, make sure to contact them regularly, there's no secret here. Treat them as your real friend, imagine you email your friend, most likely you will get a reply because that is your personal friend, now treat your subscribers the same as well.

How do you do that? Provide them quality information regularly, maybe a newsletter, a mini email course, a free valuable ebook, etc.. Just make sure it is helpful to them. You can also test the responsiveness of your subscribers by sending them an email and ask them what they want, just like a survey. Remember to treat them as your real friend, don't have a mindset that the reason why you are sending them an email is that you want to promote something. build your credibility.

Hope it helps. cheers.
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Old 08-01-2011   #6
Narrator
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Choose targeted audience and send emails to them. You should also select time when you should send emails because many of them ignored or filtered and goes into junk box.

Many Email marketing software that integrates online marketing, email deliverability tools so all things should be clear in mind.
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Old 08-01-2011   #7
billbloondnight
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I make a TON with email marketing. But, you can't just send messages blind. You must first build a relationship with your list. Then, you must remember that a GOOD open rate (not buy rate) is 30%. So, with a list of 100, that means if you have a good relationship and a compelling email subject and message, then you're lucky if 30 people even read what you send. Then, you're lucky if you get a 1% conversion. Which would mean you'd have to send to approximately 350 people, get a good 30% open rate, and a 1% buy rate to make 1 sale.

Email marketing is extremely lucrative, but - like with anything related to building a business - takes patience.
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Old 08-01-2011   #8
manolis
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Email marketing is becoming extremely popular but this does not mean all business owners know how to run an effective email marketing campaign. However, those who are well versed in the subject of email marketing and have experiencing using popular strategies effectively are likely to gain a huge advantage over their competitors who do not have these skills. This article will provide useful information for business owners who are hoping to improve their sales or website traffic through effective email marketing.

If you do not have a great deal of information about email marketing and do not fully understand the principles involved one of the best ways to orchestrate a truly effective email marketing campaign is to hire a consulting firm with a proven track record in promoting business through email marketing to assist you in your endeavor. Similarly to traditional marketing such as radio, television and print media, the popular strategies governing email marketing are changing constantly. As a business owner you likely already have enough to deal with trying to stay up to date on business practices that you do not have the time, energy or finances to also stay up to date on the latest changes in email marketing.

For this reason it is certainly worthwhile to hire a professional in the email marketing industry who can devote himself full time to keeping up to date with the most effective email marketing strategies and designing an email marketing campaign for our business to help you achieve your business related goals. However, selecting a consultant from the many options available can be downright overwhelming. In general you should look for a consultant who has a great deal of experience, a proven track record, listens to your questions carefully, explains concepts simply and makes your project a priority.

Another popular strategy for email marketing is to offer an email correspondence course on a subject closely related to your website or the products or services you offer. These correspondence courses should include a number of short segments, provide useful information, be of interest to your intended audience and should also help to promote your business in some way. The simplest way to promote your business without having your correspondence course deemed to be spam is to use a soft sell approach to subtly urge readers to make a purchase or visit your website for more information.

Publishing and distributing period e-newsletters is another example of an email marketing strategy which can be highly effective. An e-newsletter is very similar to a newsletter which is printed and distributed by conventional methods such as mail delivery. The bulk of an e-newsletter should be quality content in the form of featured articles, short articles containing useful tips or product reviews. The e-newsletter may also contain graphical elements. These elements may simply be graphic designs or they may be graphics which also serve as links. The links may direct traffic to your website or to other websites. Finally, your e-newsletters should contain some type of soft sell sales approach. It is important to not make the sales pitch blatant as this may result in the e-newsletter being considered spam. Finally, the e-newsletter should contain a call to action urging the readers to either make a purchase or visit your website for more information.

Regardless of the method of email marketing you opt to utilize, one of the most important strategies is to evaluate the effectiveness of your email marketing on a regular basis. This is critical because elements of your email marketing campaign which are not working should be weeded out. Likewise elements of your marketing campaign which are enjoying a high degree of success should be utilized more often. For example if you notice there is a spike in sales or website traffic each time you issue an e-newsletter, it might be worthwhile to begin issuing e-newsletters more often. This type of evaluation and feedback can turn a moderate success into a huge success.
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Old 08-01-2011   #9
soberealtor
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Email marketing will be successful one, only if you send mail to targeted audience. otherwise all you effort will be get spammed.
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Old 08-01-2011   #10
nigel44
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For email marketing too the content should be fine and its subject. Use any software of email marketing providers to track whether they read it or not.
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