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Email Marketing Email marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fund-raising messages to an audience . Learn how to create and send bulk HTML email campaigns

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Old 08-01-2011   #1
marcus.watts
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Here are some tips to make Email Marketing more effective,
1. Get Permission
"Email is one of the most powerful and yet one of the most dangerous mediums of communications
we have," says Jim Cecil, president of Nurture Marketing, a customer loyalty consultancy in Seattle. "Virtually everyone uses it and in business-to-business marketing everyone you want to reach has access to email. It's also very inexpensive and it can easily be built into existing marketing systems. But of all media, it is the one where it's most critical that you have explicit permission."
2. Build a Targeted Mailing List
"The very best way to get permission is to have your best customers and your biggest fans ask their friends to sign up," Godin says. It results in a self-screened database of prospects who are probably interested in your offering.
3. Work with a Clean, Targeted Database
Jack Burke, author of Creating Customer Connections, advises that you should work with the cleanest permission-based list you can find that is targeted to your industry and your offering. Many companies have this information in CRM, SFA, and contact management databases. But there are places to prospect if you don't.
4. Adopt a Strategy of Persistence
It takes time to build customer relationships. "They used to say it takes something like 7.3 impacts to make an impression with an ad, and that was long before the Internet. I believe today it's approaching 20 imprints before it makes an impression," Burke says. "So if you aren't touching your clients in some way at least once a month, chances are they're going to find somebody else to do business with."
5. Tell a Story
In All Marketers Are Liars, Godin emphasizes the importance of storytelling as a successful marketing strategy. Email offers the opportunity to tell the story in continuous installments.
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Old 08-01-2011   #2
athleted123
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This is so good service provide by the internet, with the help of this service we will perches any thing without going any where, in this case i give you some tip for the email marketing please give full information about the product, and give the proper service to the customer.
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Old 09-27-2011   #3
PETER RIDELL
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Hi, Everyone

Here are some tips?
 Let Readers Drive Design
 Have an Exit Strategies
 Best Practices-Know what you want


Cheers
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Old 10-25-2011   #4
KimberlyBelknap214
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Thanks for the tips. I would also like to share to you an article that will give you the knowledge to increase your click-through rates in your email marketing campaigns. It's here: Email Marketing Campaigns – How to Get the Best Click-Through Rates. Take a look and tell me what you think.
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Old 02-23-2012   #5
venmalathy
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This is nice tips.You can get the Express E-Mail Marketing service from Thewebpole.com this will promote the Business through mail and increase the sales.
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Old 04-19-2012   #6
crishgreen
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Establish an e-mail marketing list can be a slow and sometimes frustrating process, but you have to go it right way.It has become many difficulties, and allow people to select the e-mail marketing list, because they e-mail and marketing bombing.
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Old 04-19-2012   #7
stunerwilliam
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Email is one of the most highly effective and yet one of the most popular mediums communications. Choose on what you want to express to your potential and current clients. A lot of people go to net to see the new products so E-mails to promote your products can surely increase your sell.
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Old 04-23-2012   #8
ricjordein
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When selecting E-mail marketing solutions, create sure you ask the company if they deal with the people by name when they deliver their messages. In today's internet world it is one of the most easiest way for person to person marketing.
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