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Email Marketing Email marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fund-raising messages to an audience . Learn how to create and send bulk HTML email campaigns

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Old 08-01-2011   #1
xcpks
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Default New Email Marketing Business

Hello all, I am looking for feedback with regards to a new venture I am persuing.

The idea is kind of like Google Adwords. Instead of ads being displayed, niche targeted e-mail captures are displayed. And instead of pay-per-click, the model would be revshare from the campaigns.

I would provide webmasters with the ability to create some number of captures for a particular niche. Lets say for example Jeeps. They create 5 different Jeep e-mail captures and paste some javascript on their site. The captures are rotated and the most productive captures are displayed most often.

I provide the double opt-in mechanisms and begin campaigning to their list with content relevant to Jeeps.

Revenue generated from the campaigns would be tracked to the webmaster responsible for the capture.

My question is, what is a reasonable commission percentage to pay the webmaster?

I am looking to do a tiered structure, but I don't know if I should start at 50/50 or 70/30? I also want to leave room to pay out two-tier commissions.

I have heard about people trying my business model and paid the webmasters back 90% of the commission. But they failed to sustain their business.

Can you guys provide me some advice/feedback with regards to my idea?
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Old 08-01-2011   #2
moronic_kaos
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Sorry no idea...............:shock:
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Old 08-01-2011   #3
c0rup7
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Promoting your products or services by email can be a powerful and flexible form of direct marketing. Email marketing is one of the most powerful customer relationship and customer acquisition tools available to marketers. You can communicate your messages quickly and cheaply. You can also tailor your message to specific types of customer more cost-effectively than with paper-based marketing - one reason why email is continuing to replace paper communications.However, you should plan your email marketing with care to make it relevant, well-targeted and interesting to recipients. You also need to be aware that you must always obtain their consent before sending them marketing emails.

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Old 08-01-2011   #4
strixstrigoi
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Are bulk e-mail list services using targeted e-mails any good?
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Old 08-01-2011   #5
Kalyken
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It depends on many things. Here is what to look for:
1) How targeted is the list (a list of automobile owners vs a list of Jeep owners)
2)What is the delivery success rate of the e-mail list service
3)The subject - this sounds obvious, but if you use the wrong subject people wont be enticed to open the e-mail.
4)What are you offering? Even if what you offer interests the market you are targeting, you can miss the price point and not gain any interest.
5)Email content. Be sure to check the content of the e-mail through spam filters to ensure maximum inbox delivery. This comes standard with most competent services.
6)What price are you paying. At the end of the day, it is a no-brainer to spend $10 to make $100. And also a no-brainer to waste $100 to make $10.

I am sure there are more things to look out for, but the answer to your questions is that a good e-mail campaign can cost very little and earn you quite a bit. Play around and learn from your mistakes to ensure success.
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Old 04-19-2012   #6
crishgreen
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Today's e-mail marketing is one of the main ways to stay in contact with the customer and partners.An e-mail marketing service should automatically delete invalid addresses and un-subscriptions, should be a global ban on any contact.
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Old 04-23-2012   #7
ricjordein
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E-mail Marketing can be successful as well as very efficient for getting the phrase out about your Online business. It is one of the most effective way of making your site popular in faster way.
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